The Cirtuo Procurement Forum is the only Procurement conference fully focused on Category Management. With its mix of client presentations, expert panels, and breakout sessions, the Procurement Forum has established itself as a unique opportunity to discuss best practices & trends in Category Management and Procurement digitalization while networking with peers and industry experts.

Gain practical tips for how to deliver tangible business value through Category Management by aligning procurement initiatives with business objectives and 'Make Category Strategies Actionable'.

3 April 2025 | THURSDAY

OPENING DAY TWO
Richard Beaumont, Event Moderator
9:00 – 9:10‍

KEYNOTE | How to make Category Management relevant for the Business
Speaker: Stephane Morel, Global Process Owner Strategic Procurement, Novartis
9:10 – 9:30

PANEL DISCUSSION | Competing business objectives and how to align procurement with business objectives
9:30 – 10:00

ROUND TABLE | How to drive acceptance and adoption of category management throughout the organization
10:00 – 10:20

NETWORKING BREAK
10:20 – 10:40

KEYNOTE | The digital revolution in Category Management: Building strategies that Elevate Procurement to the C-level
Drasko Jelavic, CEO & Founder, Cirtuo
10:40 – 11:10

FIRESIDE CHAT | Reflections on Walmart International’s Cirtuo Partnership
Travis Johnson, Sr Director, International Procurement & Technology Enablement, Walmart International
11:10 – 11:30

EXPERIENCE SESSION | Empowering procurement teams with Cirtuo Guided Strategy Creation PRO
Luka Fresl, Chief Product Officer, Cirtuo
11:30 – 12:10

SUMMARY
12:10 – 12:30

NETWORKING LUNCH
12:30 – 13:30

AFTERNOON SESSION INTRODUCTION
13:30 – 13:40

KEYNOTE | Category Management in action: a study of implementation and impact across industry
Mark Webb, Managing Director, Future Purchasing
13:40 – 14:00

PANEL DISCUSSION | The ROI of Category Management: how to measure the impact of implementing Category Management
14:00 – 14:30

ROUND TABLE | Real life lessons of implementing, managing and improving Category Management – what worked and what didn’t?
14:30 – 14:50

NETWORKING BREAK
14:50 – 15:10

The importance of category strategies in today’s transforming environment
Speaker: Marcel Stalder, Group CEO, Chain IQ
15:10 – 15:40

4 April 2025 | FRIDAY

OPENING DAY TWO
Richard Beaumont, Event Moderator
9:00 – 9:10‍

KEYNOTE | How to make Category Management relevant for the Business
Speaker: Stephane Morel, Global Process Owner Strategic Procurement, Novartis
9:10 – 9:30

PANEL DISCUSSION | Competing business objectives and how to align procurement with business objectives
9:30 – 10:00

ROUND TABLE | How to drive acceptance and adoption of category management throughout the organization
10:00 – 10:20

NETWORKING BREAK
10:20 – 10:40

KEYNOTE | The digital revolution in Category Management: Building strategies that Elevate Procurement to the C-level
Drasko Jelavic, CEO & Founder, Cirtuo
10:40 – 11:10

FIRESIDE CHAT | Reflections on Walmart International’s Cirtuo Partnership
Travis Johnson, Sr Director, International Procurement & Technology Enablement, Walmart International
11:10 – 11:30

EXPERIENCE SESSION | Empowering procurement teams with Cirtuo Guided Strategy Creation PRO
Luka Fresl, Chief Product Officer, Cirtuo
11:30 – 12:10

SUMMARY
12:10 – 12:30

NETWORKING LUNCH
12:30 – 13:30

AFTERNOON SESSION INTRODUCTION
13:30 – 13:40

KEYNOTE | Category Management in action: a study of implementation and impact across industry
Mark Webb, Managing Director, Future Purchasing
13:40 – 14:00

PANEL DISCUSSION | The ROI of Category Management: how to measure the impact of implementing Category Management
14:00 – 14:30

ROUND TABLE | Real life lessons of implementing, managing and improving Category Management – what worked and what didn’t?
14:30 – 14:50

NETWORKING BREAK
14:50 – 15:10

The importance of category strategies in today’s transforming environment
Speaker: Marcel Stalder, Group CEO, Chain IQ
15:10 – 15:40